IdeaBase Sessions

  • Brainstorm anywhere - anytime
  • Unlimited Free Participants
  • Contribute when inspiration strikes
  • Customize for the way you work
  • Get detailed session reports
  • Includes creativity skills training videos
  • $49 for a 30 day session.

IdeaBase Organization Account

  • Lead IdeaBase Sessions
  • Unlimited free participants
  • Unlimited Ideas & Issues
  • Customize information Types & Labels
  • Administrator, Facilitator, Participant User Types

IdeaBase Individual Account

  • Lead IdeaBase Sessions
  • Unlimited free participants
  • Unlimited Ideas & Issues

How IdeaBase Sessions Work

IdeaBase sessions integrate the PrOp Cognitive Problem Solvinig Method which is inspired by design-thinking and was perfected during over 200 on-site sessions for leading Fortune 500 companies. This 3-step method emphasizes focused collaborative thinking rather than mind-mapping or similar graphical approaches.

Break Down The Problem/Opportunity

Define and describe different aspects of the issue from the perspective of each participant. List each element of the problem/opportunity like needs, root problem causes, process steps, barriers to success, product musts, etc. Focus on each item listed and generate ideas.

Use Powerful Creativity Tools

Think outside the box by using the included creative thinking tools.

  • Analogies – Who or what does something related to your issue
  • Principles – How things work or function, rules, physical laws related to your issue
  • What If questions – Put reality on hold and speculate with fellow participants

Capture & Refine Ideas

Build on initial ideas and generate more ideas. Rate ideas and refine the best ideas with additional information and documentation.

Suggestion Boxes

  • Create suggestion boxes for each audience
  • Unlimited Suggestions
  • Centralized idea, problem/opportunity storage
  • Detailed reporting
  • Includes creativity skills training videos
  • Deactiviate any time - data is saved.
  • $49 per suggestion box per 30 days

IdeaBase Features & Benefits

Better Solutions

IdeaBase guides your team through a proven cognitive creative problem solving method. Everyone’s experience, knowledge and insights are leveraged to generate better solutions.

Collaborate With Anyone

Collaborate with anyone to generate better on-target solutions.  No per collaborator charge.

Suggestion Box

Activate IdeaBase Suggestion Boxes for different audiences like employees, customers, students, vendors, etc.  Only pay when you use a suggestion box. Turn them on or off with one mouse click.

Crowd Source

Get ideas for a specific problem or opportunity from anyone in the world, even if they don’t subscribe to IdeaBase. Free.

Implement Solutions Faster

Everyone has a voice which makes buy-in to solutions deeper and faster.

Builds Team Morale

Get input from the most reserved to the most outgoing.  Those who don’t feel creative can learn cognitive creative thinking skills by viewing our included video training course Generating Ideas – Creativity For Everyone.


IdeaBase Uses

Product & Service Development
Process Improvement
Business Deployment
Strategy and Plans

How IdeaBase
Was Developed

IdeaBase | Problem Solving with Creativity

"The objective was to develop a practical, yet powerful tool that would enable everyone to generate better on-target ideas."

Scott Barlass, Co-Founder of The Axiom Group, drew upon his hands-on product development and consulting experiences to develop IdeaBase.  He wanted an effective tool that he would use.

Product development musts included:

  • A cognitive creative method – serious creativity
  • Collaborate with anyone, anytime inspiration strikes
  • An equal voice for those most reserved to those most outgoing
  • Easy to learn and use, even when extremely busy
  • Include cognitive creative idea generation skills training

During his corporate career, Scott guided the development of over 600 new products across companies as diverse as Toro, P&G, Newell and Rubbermaid. His management span includes nearly every functional area – marketing, industrial design, sales, advertising, merchandising, graphic design, financial control, and engineering.

Scott as Co-Founder of The Axiom Group helps Fortune 500 companies think innovatively about new products & services and processes.  Client experience includes General Mills, 3M, Sherwin Williams, Westlaw, Mattel and hundreds more.

IdeaBase | Problem Solving with Creativity